AI UGC:
content that looks real
Generate videos and photos with hyper-realistic AI creators. Get the authentic UGC look for TikTok, Reels and ads in minutes, with no cameras, no creators and no shoots.
No card required·100 free tokens·Results in minutes
Publish where your audience is
AI UGC · Creators + Video
From an idea to your UGC video
in four steps
Start with your idea
Describe your video or paste a link and upload reference images. The UGC AI takes care of the rest: fast, simple and built to convert.
Pick an avatar
Choose from lifelike AI avatars ready to speak for your brand. Trusted by thousands of UGC creators and marketers.
Set up your video
Choose platform, format and language. Vertical for TikTok, Reels and Shorts, or whatever format you need.
Drop your script
Or let the AI do it for you. Perfect for creators, agencies and busy teams.
Traditional UGC
is slow and expensive
Finding creators, coordinating briefs, waiting for delivery and hoping it turns out right. Traditional UGC eats time and budget. With AI you generate the same authentic content on demand, in any language, tone and format you need.
- No castings or negotiating rates
- No waiting days for each delivery
- Iterate and test variants instantly
- Cost per video $150 – 500
- Delivery time 1 – 3 weeks
- Production Casting + shoot
- Variants New shoot
- Cost per video From $1
- Delivery time Minutes
- Production None
- Variants Unlimited
AI UGC · Creators + Video
Everything you need
to produce AI UGC
Realistic AI creators
Choose from dozens of avatars across ages, styles and ethnicities. Each one with natural gestures, voice and expressions.
Talking videos
The creator looks at the camera and speaks naturally: reviews, testimonials, tutorials or hooks for your ads.
Lifestyle photos
Generate images that look like real photos: in hand, at home, on the street. The spontaneous look that converts.
Voice and script in any language
Write the script or let AI draft it. Natural voiceover in English, Spanish, French and over 30 languages.
Native vertical format
Content optimized for TikTok, Reels and Shorts in 9:16. Also square and horizontal for every platform.
Unlimited variants
Generate 10 versions of the same video with different creators and hooks. Test, measure and scale what works.
Built for creators and brands
Brands, agencies, creators and marketing teams use AI UGC to produce more content, faster and cheaper.
Brands and startups
Feed your social and campaigns with authentic, consistent content without relying on shoots.
Marketing agencies
Produce UGC for multiple clients at once without coordinating castings or creators.
Creators and social media
Post more often and multiply your formats without getting in front of the camera.
Paid ads
Generate fresh creative every week for your Meta and TikTok Ads campaigns.
FAQ
Frequently asked questions
AI UGC (user-generated content) means videos and photos that look like a real creator made them, but generated with artificial intelligence. You get the same authentic, relatable tone that converts on social, without hiring people or organizing shoots.
Yes. Pictulab avatars have natural expressions, gestures and voice. They are designed for the UGC format: spontaneous, close and believable, not a corporate ad.
Of course. Write your own script or let the AI draft it from a short description. You choose the tone, language and hook.
Content is generated in vertical 9:16 for TikTok, Instagram Reels and YouTube Shorts, and also in square or horizontal for Meta Ads, your website or any channel.
Yes. You can use the videos and images in your Meta Ads, TikTok Ads and wherever you want, according to your plan's terms.
You start free with 100 tokens to try it. From there you pay for what you generate, far below the cost of a traditional creator. Check the pricing page to see the plans.
Your next UGC video is one click away
Generate your first AI UGC free. No card, no creators, no waiting.
No card required · 100 free tokens · Results in minutes