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AI editor
Change the background, lighting or mood of a photo with a single sentence. Remove the background, upscale to 4K and create variations without opening design software.
No card · 100 free tokens when you sign up








Examples created with Pictulab.
Ask for the change in plain language —a different background, different lighting, a different season— and the product stays as it is.
Transparent or white backgrounds in one click, ready for Amazon and other marketplaces.
More resolution and sharpness for zoom, print or old catalog photos.
Several versions of the same photo to test in ads or adapt to each campaign.
Apply the same background and lighting to an entire collection so your catalog fits together.
The original and every version are saved to your storage, in their project and folder.
One from your phone will do: the editor takes care of the rest.
Type what you want or use the quick actions.
Save it, share it or publish it to your store.
FAQ
No. You type what you want to change and the editor does it. For the most common edits there are one-click actions.
Yes. The editor changes what you ask for —background, lighting, mood— and keeps the product's shape, color and label intact.
Yes, with a workflow: you define the steps once and they're applied to an entire folder.
You can start for free with the 100 welcome tokens, no card required. Background removal is also available as a free tool on the website.
JPG, PNG and WebP, among others. You can download the result in whatever format you need.
Start free and edit your first photo today.
No card · 100 free tokens when you sign up